We (and our service providers, as described below) may collect and use your personal information and aggregated user information for the following purposes:
1.To help provide you with a smooth, efficient shopping experience that is tailored to you. For example, we will use your personal information to:
help you quickly find information, products, and services;
make our Site easier for you to use by eliminating the need for you to repeatedly enter the same information;help us create content that is customized to your particular preferences or interests; and make third-party offers of products and/or services more relevant to you.
2.To alert you to products, services, and promotional offers that may be of interest to you, through email, direct mail or other methods of delivery, such as mobile content delivery programs.
3.To fulfill your order, to communicate with you about your order and to provide customer service.
4.To assist in our marketing efforts.
5.To improve our Site's content, layout and design, and vendor selection.
6.To monitor the usage and performance of our Site and to conduct system administration and system troubleshooting Information collected while you shop our Site may be combined with information we collect by other means (for example, information from someone who calls or emails us).